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MISSION AND VALUES
We shall be the best provider of residential communities designed to create quality lifestyle responsive to the changing needs and preferences of the market we serve.
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​In so doing, we are committed:
To ensure customer satisfaction,
To achieve a sustainable growth on our shareholders’ investment,
To maintain a mutually beneficial relationship with our partners in the business,
To care for the environment we work in,
To promote the growth of our people,
While building an organization that espouses Integrity, Excellence and Interdependence.
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OUR CORE VALUES
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Integrity
All our actions are guided by what is ethical, fair, and right. Believing in profit with honor, we are committed to good governance and the highest moral standards.
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Excellence
We reject mediocrity and strive for excellence in even the smallest of details,
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Interdependence
With unity in purpose and mutual trust and respect for each other, we work toward shared aspirations and transcend boundaries along functional and organizational lines.
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Customer Orientation
Our goal is to delight and please our customers. Thus, all activities and programs we undertake result in innovative projects and in the enhancement of productivity and quality.
BRAND STORY
​The Hero of the Underserved: the DMCI Brand Story
Inspired by Alfonso
With a wife and a baby on the way, the cost of living in the city became prohibitive for Alfonso. Far beyond the city boundaries, other builders began to develop sprawling neighborhoods of cookie-cutter houses on doily-sized lots. They're pretty but too cramped (for a growing family) and too far out of the city center.
The middle-class man became a stressed out man-in-the-middle, faced with no choice but to take the long daily commute--or pay big city prices. There was no middle ground. "Pagod ka na papunta sa trabaho, pagod ka pa pag-uwi..."
"Alfonso deserves better," the Builder remarked. "He deserves a real home, accessible to his work... a cocoon of good living."
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​BRAND VALUES
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MODERN IN-CITY LIVING.
DMCI Homes residential communities are located in close proximity to major business and commercial centers of Makati, Ortigas, and the Bonifacio Global City, letting you enjoy modern living at its best. Strategically situated within the vicinity of malls, schools, hospitals, and government offices, DMCI Homes’ residential communities make living hassle-free and convenient. DMCI Homes residential communities are easily accessible by public transportation.
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